Social media management tool for retail & e-commerce brands
In the competitive world of retail brands and e-commerce, your social media presence isn’t just a channel—it’s your storefront, customer service hub, and brand ambassador. With Iconosquare, turn social media platforms into your most powerful tool to stand out, build loyalty, and drive growth.
Why Iconosquare powers retail success
Real-time brand reputation shield
Create an engaged community, maintain a reactive and consistent brand voice. Access all comments and brand mentions in one place and reply to them quickly and easily.
Competitor intelligence & trend radar
Spy on competitors and brands on social media, uncover trending content, and benchmark performance. Know what’s working for rivals (and what’s not) to refine your social media marketing strategy and dominate the retail landscape.
Omnichannel command center
Group platforms like Instagram, TikTok, LinkedIn, and more into unified dashboards. Eliminate inconsistent messaging, maintain a cohesive voice, and monitor cross-platform performance in real time.
Cross-channel scheduling
Automate posts to go live at peak engagement times. In one click, schedule content—from Instagram Reels to TikTok videos—while customizing captions and media to meet each social platform’s unique style.
Unlock retail
success with Iconosquare
From fierce price wars to the rise of social shopping and immersive experiences, retail brands need agility and precision. Our platform equips you to master omnichannel strategies, protect your brand on social networks, and deliver personalized customer experiences that keep shoppers coming back.
Monitor and protect your brand reputation
Track every brand mention, comment and hashtag across social media platforms—before they trend. Respond instantly to feedback, resolve issues publicly, and turn potential negative sentiment into loyalty. With centralized conversation tools, never miss a customer query!
Stay ahead of competitors
Uncover competitor strategies, spy on trending content, and benchmark performance by keeping an eye on their statistics. See what they post, when they post, and how they post with our social listening tools. With our industry benchmark, compare your performance with that of competitors who use Iconosquare for their social media strategy.
“I first started using Iconosquare some time back in 2016. I've always found the listening tools very insightful. I'm able to see the benchmark for my market and also compare what my competitors are doing. This gives me fantastic data points to make strategic decisions for my social media."”
Automate posting for maximum engagement
Post at peak times automatically, even while you sleep, while your target audiences are the most active, to achieve the highest possible reach and engagement. Preview, plan, and schedule your social media marketing content to all channels at once. Post your next Instagram Reel and TikTok video in one click, from one place. Store all your images and videos, influencers and user-generated content into one media library.
Unify social performance with advanced analytics
Group all your social profiles (Instagram, TikTok, LinkedIn, etc.) into centralized dashboards to measure performance holistically. Create social media campaigns to assess the success of a product launch, a brand-new range of products, or an influencer campaign. Ensure that every post and reply aligns with your brand’s voice, whether you’re managing a single brand or multiple sub-brands.
Generate actionable reports in seconds
Stop wasting hours compiling data from multiple sources. Create custom dashboards with advanced metrics that are easy to build, personalized, and automatically exported. Focus on the metrics that matter—engagement, community, content performance, and more. With just one click, you can export, schedule, or share with stakeholders to justify your social media investments.
“I have used numerous scheduling tools, but in the end, I have landed on Iconosquare. I like it’s simple-to-digest analytics, weekly reports, and the easy to set up scheduler (it’s big and clear!).”
Simplify teamwork
Coordinate seamlessly across teams, freelancers, and stakeholders. Assign role-based permissions to protect sensitive content, require approvals for posts, and share password-protected calendars for content planning.
“It seems to work and our marketers are fairly satisfied with the service. Pretty easy to implement. We use it every day for multiple accounts across multiple brands.”
