Features

The social media scheduler and planner your team will actually use

Built for social media managers, marketing teams, agencies, and small businesses managing multiple brands and profiles, Iconosquare's social media scheduler and planner let you plan, preview, and auto-publish across every network, from one content calendar. Create posts with AI, keep everyone on the same page with built-in approval workflows, and cross-post in one click, so you can focus on what actually grows your brand.

2 weeks free, no card required
Social media publishing settings for scheduling posts across multiple platforms

Schedule posts effortlessly

Auto-publish social media posts across every network and save time every week.

Create content with AI

Generate captions, hashtags, and fresh ideas instantly.

Collaborate and approve

Set approval chains, assign roles, and share calendars and assets in one place.

Optimize with analytics

Use performance analytics to track results and find your best times to post.

Social media publishing dashboard for creating and scheduling posts

Schedule and auto-publish across every network

Create free account

Post once, publish everywhere. Create, schedule, and auto-publish posts, Reels, Stories, TikToks, Shorts, carousels, tweets, Pins, and documents across Instagram, Facebook, TikTok, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube, all from a single dashboard. Save hours every week with scheduling automation, consistent posting, and one social media calendar for all your accounts.

SOCIAL NETWORKS INTEGRATED

Plan everything on one social media calendar

Your content calendar is where it all comes together. Save drafts to refine later, preview your feed, schedule multiple posts for campaigns months in advance, drag and drop posts to adjust on the fly, set deadline reminders, and create recurring time slots. In one view, see your multiple posts, events, social media holidays, and trending dates, grouped across networks or focused on a single platform.

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Social media post editor for selecting media and adding captions
Chart showing the best times to publish social media posts

Find your best time to post

Post when your audience is actually online. Iconosquare analyzes your own followers' activity and audience behavior, network by network, to recommend the windows most likely to drive audience engagement and reach, no generic studies required. Your best times to post sit right in your content calendar, so scheduling each post at the perfect moment takes a single click.

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Create content faster with AI

Craft standout social media content faster by using our AI-powered content creation tools. Spark new ideas, enhance and translate existing posts, and generate captions and hashtags in a click, so you can beat writer's block and reach your audience effortlessly.

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AI-powered social media caption editor with content enhancement options

“Iconosquare easily allows scheduling posts on my company's social media with just one click, especially thanks to their very practical cross-post feature! The customer service is also very responsive, which is a big plus!”

Baptiste M.
Independent Consultant

Collaborate and approve as a team

Bring your team, clients, and stakeholders into one shared space to create, review, and approve content with built-in team collaboration tools. Submit posts for review and keep them in draft until they're ready, assign roles and permissions, leave feedback in context, and share your calendar with a secure link. With our social media collaboration tools, every post ships on-brand and on time, without the endless email and chat back-and-forth.

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Social media publishing workflow showing a post awaiting approval
Social media post preview showing content performance metrics

Track your content performance

See which posts, formats, and campaigns perform best, right where you publish, with both organic and paid post analytics. Identify your top content, compare what works across networks, and replicate your wins. Share performance reports with your team to keep everyone aligned, then dive deeper in the analytics dashboard to refine your social media marketing strategy.

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“Scheduling postings is easier and more intuitive than ever on Iconosquare. Approval features for customers and/or internally work great.”

Jonathan
PR consultant, ff.k Public Relations GmbH

Why you'll love our
social media publishing tool

Ready to automate repetitive tasks, maintain consistent branding, and save hours every week? Welcome to social media management tools designed with you in mind.

Cross-posting

Publish to all your channels in one click, with media and captions personalized per network.

8 networks

Plan and publish everywhere your audience is: Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube.

Content calendar

Drag-and-drop planning with drafts, reminders, holidays, and trending dates.

Post customization

Add mentions, hashtags, emojis, alt text, geolocation, and user tags.

AI content tools

Generate captions, hashtags, and ideas, and enhance or translate existing posts.

Best time to post

Recommendations based on when your own audience is most active, network by network.

Approval workflows

Submit posts for review and keep drafts until they're approved.

Caption & hashtag templates

Save templates for recurring content.

Instagram grid preview

Perfect your feed's aesthetic and plan Instagram posts before publishing.

Media library

Store images, videos, and UGC from Google Drive, Dropbox, or your computer.

Built-in editing

Edit assets via Adobe without leaving the platform.

First comment automation

Auto-post your first comment on Instagram to spark interaction.

Roles & permissions

Give admins, managers, and team members the right level of access.

Notifications

Get alerted the moment a post is approved, rejected, or commented on.

Secure calendar sharing

Share your calendar with clients and teammates via a private link.

Shared content reports

Share content performance reports with teammates and clients so everyone stays aligned on results.

FAQ

Frequently Asked Questions

What is a social media scheduler?

A social media scheduling tool automatically publishes your posts at set times across multiple networks, so you don’t have to log into each platform manually. With Iconosquare, you can plan and auto-publish content across major social media platforms from a single content calendar.

Why schedule social posts in advance?

Scheduling in advance keeps your content consistent and takes the last-minute scramble out of posting. It frees up time to focus on your social media management as a whole: strategy, stronger content, and engaging with your audience, rather than remembering to hit publish every day on each social media account you manage.

Which networks can I schedule to?

On Iconosquare, you can schedule your social media content from one calendar, with content tailored to each platform: Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube.

Can I create content with AI inside the scheduler?

Yes, you can create content with AI inside Iconosquare's scheduler. Generate engaging captions and relevant hashtags, get post ideas, and enhance or translate existing posts without leaving the platform.

What is a social media collaboration tool?

It's software that lets a whole team, and often clients, plan, review, approve, and publish content in one shared space instead of across email, chat, and spreadsheets, which is especially useful for agencies handling multiple clients or small businesses working with a freelancer.

Can my team review and approve posts before they go live?

Yes. Every post can move through a clear draft-to-approval flow. Team collaboration tools let teammates and clients leave feedback, approvers sign off, and nothing publishes until it's ready. Roles and permissions control who can do what, and a secure link lets you share your calendar with clients.

Does the scheduler include analytics?

Yes. Track your content's performance, follow your campaigns, and see your best times to post right in the platform, then go deeper in Iconosquare's analytics dashboard to improve your social strategy.
Features

Explore more of our social media features

Analytics

Track in-depth metrics across every network, then create personalized reports you can export and share.

Social media analytics showing average reach per post and video

Scheduling

Schedule and publish across every network, with built-in review and approval for teams and clients.

Social media publishing settings for scheduling posts across multiple platforms

Conversations

Manage DMs, comments and mentions from every network in one inbox, and reply without switching tabs.

Social media inbox for managing comments, mentions, and direct messages

Listening

Monitor conversations around your brand and industry, and spot shifts in trends and sentiment as they happen.

Social media competitor analysis showing follower counts across brands

AI tools

Analyze performance with Uma, generate tailored content ideas, and connect your Iconosquare data to the AI tools you already use.

AI social media assistant providing campaign performance insights