The social media approval & collaboration tools you need
Break down silos between teams, clients, and stakeholders. Our social media approval tool transforms how teams collaborate in real-time, streamline workflows, and maintain brand consistency.
Streamline approval processes
Real-time collaboration and customizable workflows for efficient content review.
Assign roles and permissions
Customize access levels for teams and clients to manage feedback.
Share dashboards between teams
Ensure shared access to key metrics for alignment.
Generate branded reports
Auto-schedule and export white-labeled analytics for stakeholders.
Plan and publish approved content
No more back and forth prior to publishing! Schedule your social media content and keep your social profiles consistent and on-brand with auto-publishing. Share your calendar securely with a private link, ensuring your social media teams are always in sync.
SOCIAL NETWORKS INTEGRATED
Streamline your approval process
Experience seamless approvals by submitting posts for review and keeping them in draft until they’re ready. Collaborate in real time as team members create content, edit content, leave notes, and manage approvals. Collect feedback effortlessly from your marketing team or clients with easy comment features.
Assign roles to your team or clients
Customize access by assigning roles, like administrator, manager and team member, to fit your needs. Easily invite collaborators via email and decide who manages each social media account. Client-friendly links make it simple for external feedback.
“Scheduling postings is easier and more intuitive than ever. Approval features for customers and/or internally work great.”
Get notified of changes
Collaborate without the chaos of multichannel communication for a more efficient workflow. Get notified immediately when your post is approved or rejected by a collaborator, or if they leave a feedback on a post.
Share your social media reports
Generate tailored reports with ease, and schedule them for automatic email delivery or export them in PDF for external sharing. Our white label feature allows for fully branded dashboards that can be easily shared between team members, ensuring everyone stays aligned with real-time data insights.
“I like the possibility to share the dashboards with other users and that you can download them. The user experience is nice.”
Efficient social media workflow at your fingertips
Take control of your social media strategy by implementing a perfect social media workflow today. Empower your team, keep collaborators in the loop, simplify client approvals, and maintain consistent, on-brand content effortlessly.
“Endless insights, clear presentation, individual dashboards and access for several team members. We monitor Insta, Facebook and LinkedIn and pull great reports for us and our superiors.”
Your scheduler that fits in your pocket
FAQ
What is a social media workflow?
A social media workflow is your game plan for creating, publishing, and managing content. It keeps your team organized and ensures everything runs smoothly—from brainstorming ideas to hitting that publish button—while maintaining your brand’s unique voice.
What are the advantages of using a social media approval tool over manual approval methods?
A social media approval tool like Iconosquare saves time by automating workflows, reduces errors through structured reviews, and enhances transparency with clear approval statuses. Unlike manual methods, it prevents content bottlenecks, simplifies feedback, and provides an audit trail for accountability and compliance.
How to have clients approve social media?
Make client approvals and feedback easy by sharing posts that need to be reviewed via secure links on Iconosquare. If necessary, assign them a role. Enable them to review, comment, and approve content seamlessly! No more miscommunication, no more last minute changes, no more stress.
How will I know when a post has been approved or rejected?
As soon as an external collaborator changes the status of a post or leaves a note, you will receive an email notification. You will also receive a notification under the Notifications tab of the Collaboration section on your Iconosquare account. You can also set up Slack notifications via Zapier, to get notified when a post is approved/rejected
How does a social media approval tool improve collaboration within teams?
A social media approval tool streamlines teamwork by centralizing content review, simplifying feedback, ensuring brand consistency, and accelerating content publishing. It facilitates clear communication, reduces misunderstandings, and helps teams stay aligned on strategy.
How does post approval work?
When you're scheduling a post in your Iconosquare account, you can click on the “Submit to approval” button, instead of the “Schedule a post” button. The post is automatically saved in your calendar. If you want to share your calendar with people outside Iconosquare, you can click on the “Collaboration” button in the “Publishing” tab.
What will external collaborators see when they open the link and access the Collaboration area?
Upon opening the link, the external collaborator will be asked to enter their name and password, if applicable. They will then be able to view the scheduler calendar for that social profile or a group of social profiles, scheduled posts, along with posts awaiting approval, posts already approved but not yet scheduled, and posts that have been rejected. They will not be able to see any posts that you have saved as "Draft".