Iconosquare changelog

What's new?

Check out our latest feature releases and product updates.

October 22, 2025

Introducing Custom Post Approvals

Collaboration
Scheduling

Take full control of your content approval process with the latest updates to our Post Approval feature.

Share individual posts with collaborators, choose to auto-schedule them once approved, and ensure critical deadlines are met with the option to publish posts on time - even if you're still waiting for approval.

Read our FAQ article
October 17, 2025

Organize your scheduled posts by Campaign or Label

Campaign Tracking
Scheduling

You can now add your posts to a Campaign when creating a new post.

Campaigns allow you to track and report on the performance of posts published as part of a specific marketing campaign (e.g. Black Friday).

You can also apply Labels to your posts, allowing you to categorize and track topics more easily.

Read our FAQ article
October 9, 2025

Mention LinkedIn profiles in your posts

LinkedIn
Scheduling

You can now mention LinkedIn personal profiles when scheduling your LinkedIn page posts via Iconosquare. Mentioning LinkedIn profiles in your captions is a great way to help boost your reach, and encourage more engagement on your LinkedIn page posts.

Simply type the @ symbol followed by the name of the person you would like to mention, in the caption field of your post.

Read our FAQ article
October 2, 2025

Mention other Instagram profiles in your Stories

Scheduling
Instagram

You can now mention other Instagram profiles when scheduling your Instagram Stories!

Simply click on the "Tag" option once you've added your media, then type the name of the public Instagram profile you would like to mention in your Story.

Read our FAQ article
September 15, 2025

New on Iconosquare: YouTube Analytics

YouTube
Analytics

Whether you’re publishing Shorts or long-form content, Iconosquare now helps you measure what matters on YouTube.

Stay on top of your channel growth with performance insights covering views, likes, shares, comments, and more - right alongside your other social channels.

Discover our Best Time to Post recommendations to optimize your posting strategy, and categorize your published content into Campaigns, to measure and compare the performance of your videos based on a specific campaign, event, or theme.

Add your YouTube channels to Iconosquare now to get a 360° view of your brand or your client's performance, all in one platform!

Read our FAQ article