iconosquare

Iconosquare

Leading Analytics & Marketing Suite for Instagram - Manage your Instagram activity, Analyze your performance, Engage your community
http://www.iconosquare.com
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iconosquare - Iconosquare
Read the full interview: http://bit.ly/TUSCANY_ITW ________________________________________ #IconosquareInterview #smm #fun #socialmedia #instaTuscany #tourism #italia #marketing @visittuscany 3/3 ________________________________________ Key Statistics Engagement Rate: 5,94% Posts on Hashtag: 100K Average Number of Likes: 806 Average Posts per Week: 9 ________________________________________Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: Social media relationships are very give and take: you can’t expect someone to share, comment or like your content if you’re not doing the same with theirs. So we like their photos, we comment as well and we follow our favourite accounts but we decided not to follow private accounts. Plus, we do some cross-media promotion through Facebook – that is our main channel in terms of followers – to bring people onto Instagram or Twitter. We also organize contests and specific campaigns that, based on Instagram, are promoted on all other channels ________________________________________Q: How do you measure your brand influence on Instagram? What are your main KPIs? How do you track them? A: Our main KPI for measuring Instagram is engagement. Every month, we track total likes, comments and followers. We also check the most engaging single images as well as geographic demographics of followers to see if our audience is growing in our core markets. We also really like your “best time to post” report; it’s really useful to optimize publishing efforts. ________________________________________Q: What’s your account philosophy? A: It’s just “Help people to love Tuscany and to visit it”. We’re very lucky: Tuscany is one of the few landmarks/lovemarks worldwide, it is a honor and pleasure to be an ambassador of the region. Our efforts go mostly in the direction of making it easier for people around the world to go deeper and discover the less famous treasures Tuscany has to offer. Pic by @terredisiena
tourism - marketing - socialmedia - smm - iconosquareinterview - fun - italia - instatuscany -
adrianoschoor : Bellisimo
nicdisan : ๐Ÿ˜œ
jairobackes : @deborahnegrao
deborahnegrao : ๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜
francereisch : Oui j espère y aller en 2016! Tellement beau !
visittuscany : Thank you so much @travelitalianstyle!
rabie_1984 : Looks yummy ๐Ÿ‘๐Ÿ˜‰
mbarragan5 : Perfecto
elgarhee - ajohnstruplarsen - meiateixeira7 - lil_pixie12311 -
instagram
iconosquare - Iconosquare
Read the full interview: http://bit.ly/TUSCANY_ITW ________________________________________ #IconosquareInterview #smm #fun #socialmedia #instaTuscany #tourism #italia #marketing @visittuscany 2/3 ________________________________________ Key Statistics Engagement Rate: 5,94% Posts on Hashtag: 100K Average Number of Likes: 806 Average Posts per Week: 9 ________________________________________Q: How has Instagram helped you more than other social networks to connect with your consumers? A: Instagram has helped us, more than any other social network, to connect with a community of people who is passionate about Tuscany. Thanks to geolocalization and interactions we can learn what they like, the things that surprise them most and hidden corners of Tuscany that they find particularly beautiful. Instagram has also helped us to connect with local photographers and Instagramers whose images are truly inspiring. Also, hashtags prove very useful in understanding the way in which people “categorize/describe” Tuscany. ________________________________________Q: What motivated your choice to join Iconosquare? A: We joined because it was the best tool to measure our performance, to manage comments and to save our favorite photos in order to share them. ________________________________________Q: Work aside, what are your 3 accounts you recommend following? A: @italiait to explore our country through the official tourism account, you’ll be amazed by how many landscapes and experiences Italy offers @australia to follow a highly successful tourism organization (and to discover an amazing country) @whatitalyis to look at the bright side of Italy through real stories Pic by @piccinaccia
tourism - marketing - socialmedia - smm - iconosquareinterview - fun - italia - instatuscany -
piccinaccia : This is truly unbelievable!!!! Thanks for choosing my picture! @visittuscany @whatitalyis ๐Ÿ˜Š
davidmunozlopez : ๐Ÿ‘๐Ÿ‘๐Ÿ‘
visittuscany : @whatitalyis our pleasure! ๐ŸŒป
visittuscany : @piccinaccia tutto merito tuo e di @iconosquare, hanno scelto loro la foto da condividere qui ๐Ÿ˜‰ ovviamente ottima scelta!
piccinaccia : @visittuscany sto facendo la ruota come un pavone!!! ๐Ÿ˜๐Ÿ˜๐Ÿ˜
vitaly.chesnokov : ะัƒ ะฟั€ัะผ ๐Ÿ‘
lucasilva : @piccinaccia beh che dire: strabrava! ๐Ÿ‘๐Ÿ‘๐Ÿ‘ @iconosquare @visittuscany ๐Ÿ‘
piccinaccia : @lucasilva il mio cartellino impenna!!!
angela_myphoto - vapordinz - ajohnstruplarsen - lil_pixie12311 -
instagram
iconosquare - Iconosquare
Read the full interview: http://bit.ly/TUSCANY_ITW ________________________________________ #IconosquareInterview #smm #fun #socialmedia #instaTuscany #tourism #italia #marketing @visittuscany 1/3 ________________________________________ Key Statistics Engagement Rate: 5,94% Posts on Hashtag: 100K Average Number of Likes: 806 Average Posts per Week: 9 ________________________________________Question: @visittuscany posted its first Instagram picture on the 25th of July 2012. Why did you choose to join Instagram? Answer: Joining Instagram was a priority in the setup strategy. It was a relatively new social media platform but in 2012 it was already clear that Instagram was the next big thing. In March 2012, Tuscany launched its first Instagram contest through #InstaTuscany (which is still our official hashtag) and it was very successful. In April, the Instagram Android app was released and downloaded more than one million times in less than 24 hours. It was clear that Instagram had become one of the fastest growing social networks (and one of the leading ones) worldwide… so we decided to open our account. ________________________________________Q: How relevant is Instagram for a tourism organization like yours? A: It’s extremely relevant! Instagram is one of the most important social networks used to create engagement and to depict famous sights as well as the off-the-beaten-track destinations. Instagram gives us the opportunity to deliver real-time experiences to our audience, to connect instantly with Tuscany lovers sharing their trip while they’re here or once they’re back home, to identify and measure tastes and best-loved destinations. ________________________________________Q: On your last 100 media posted, none of them are videos. Why? Is managing your account with pictures more efficient than videos? A: We are planning to work on videos, but we need to define a valuable video strategy. It is crucial for us to define activities based on cost/benefit balance. We’ll do some experimentation and see how it goes.
instatuscany - marketing - socialmedia - smm - iconosquareinterview - fun - italia - tourism -
stersas : @mariajosecuqui @paula_pinyol @blancaweis
enjoygalenactry : Very informative, thank you for sharing!
edithpc11 : ๎€Ž ๎‘‡
iconosquare : @enjoygalenactry @edithpc11 You are welcome :) As @pisaconnection said, great work @visittuscany !
visittuscany : Thank you so much @pisaconnection, @enjoygalenactry, @edithpc11 and of course @iconosquare!
daniel.bang : @shane.bang you should follow this page for analytics
socialdraftapp : reading...they should have connected with @blancaval (she's our founder) she gave so much love to Toscana this past Summer.
rabie_1984 : Nice view ๐Ÿ˜Š๐Ÿ˜Š๐Ÿ˜Š
prashantsniper - maryann_3060 - estephanie_h - sonmbar.ru -
instagram
iconosquare - Iconosquare
Instagram Weekly Digest Video #46 _______________________________________ Our Index (index.iconosquare.com) is a fantastic tool that allows brands to measure their performance on Instagram and benchmark against the competition. This Weekly Instagram Video Digest features 4 key statistics about Instagram activity and engagement. Here is what happened last week on Instagram: Important Milestone: @diesel reached 500K followers. Most liked media: @natgeo with 568K likes. Most posts on hashtag: #hermes +678K for @hermes @jumiafashion posted 178 media. ________________________________________ #Iconosquareweeklydigest #smm #socialmedia #instagramtips #fashion #marketing #instatips #instastats #sports #cool #fun ________________________________________ Hello gang! We have heard you, a lot of your suggestions have been approved! We are in the process of created some cool new info-videos! Thank you all for you suggestions :) You can always make a suggestion by commenting this post ๐Ÿ‘‡ Hey quick question, what other brand stats would you like to see?
iconosquareweeklydigest - fashion - 46 - marketing - socialmedia - instagramtips - instastats - smm - instatips - fun - sports - hermes - cool -
anna_church : Thanks @iconosquare - love these insites! Is it possible to buy directly from Instagram yet or use a hyperlink to click directly to a product offering without going to the profile link? ๐Ÿ˜˜๐Ÿ™๐Ÿป
anita_valerio : @mjbaez
_ahkitsareyl : Good
elmundook : Wow good one ๐Ÿ‘๐Ÿปโœจ๐Ÿ˜
kiharoabeltz : nice
nzscarves : Wow nice ๐ŸŒŸ
iconosquare : @anna_church Good point! I can't say anything for the moment :)
iconosquare : @sudeepharya @_ahkitsareyl @elmundook @kiharoabeltz @nzscarves Hey :) Thank you for your nice words! Glad you've enjoyed this video!
aa_ariana_77 - tonytonet - destiajuniawan - shenoi98 -
instagram
iconosquare - Iconosquare
Hi everybody, This is our #geoiconosquare with fans from all over the world. We are glad to have you as followers :) Have you tried this snapshot yet? We are from France, based in Limoges! What about you? Where you are from? We love hearing from our fans! Share yours and tag it, we will see it!
geoiconosquare -
byvaidapetreikis : Kaunas, #Lithuania
kvzh29 : #Moscow #Russia
littlemycph : Copenhagen
th3nakedman : Var, France ! ;)
revitalash_chile : Chile, Santiago, presente !!!
iconosquare : Hey everybody! Great to hear from everyone of you :-)
nzscarves : Malaysia ๐Ÿ˜‰
destinocerto : Salvador, Brazil.
devielvina_ - kamal.kss - __x_shay_x__ - maryann_3060 -
instagram
iconosquare - Iconosquare
Read the full interview: http://bit.ly/NESCAFE_ARABIA ________________________________________ #IconosquareInterview #smm #fun #socialmedia #iwakeupfor #coffee #art #nescafearabia #marketing @nescafearabia 3/3 ________________________________________ Key Statistics Engagement Rate: 1,89% Posts on Hashtag: 331 Average Number of Likes: 336 Average Posts per Week: 3 ________________________________________Q: How do you measure your brand influence on Instagram? A: A steady increase in number of followers is a major performance indicator. Engagements and engagement rate are also core metrics. The high quality of submissions we receive from fans and advocates are another indicator. We also tend to look at hashtag usage. This is a KPI that we track whenever applicable. At the moment, our focus is#IWAKEUPFOR. We highly recommend you check it out yourself โ˜บ ________________________________________ Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: Our main strategy is proactive engagement. We leverage on the power of listening to recruit new followers and create an on-going personal relationship with our consumers. It’s important to further empower existing Instagram followers by engaging the brand with advocates on Instagram. Advocates are some of the most passionate fans on the channel and they are always excited about the brand and have already shared content about it. Building a relationship with these advocates that have an influence on a channel like Instagram helps naturally increase brand visibility on the network because they genuinely love what the brand does. Moreover, we run campaigns and contests from time to time. This ensures that our followers are constantly engaged and interacting with the brand. It also allows us to gather a database of user generated content, which in return builds brand advocates and brand loyalty. Once these campaigns and contests are over, we follow-up with our advocates through reactive engagement. Regardless, the number one rule to a snappy Instagram profile is: Only post things that excite you. If you’re excited, then your fans will be too!
coffee - art - marketing - socialmedia - nescafearabia - smm - iconosquareinterview - fun - iwakeupfor -
susanneherper : kocacฤฑmmm
susanneherper : onurcum....kocacฤฑmmm
lopress_co : @eduusunday
otroluismas : @alexarug que brutal se ve! Y por lo visto fue pintado con café
alexarug : @otroluismas no estoy segura pero esta Brutal!
hayden_hanlon : nice photo!
alaynastuckey22 : i love the drawing
nzscarves : Nice ๐Ÿ˜
daniels_ryan - sepideh.alaee74 - vapordinz - elenitsa_nitsa -
instagram
iconosquare - Iconosquare
Read the full interview: http://bit.ly/NESCAFE_ARABIA ________________________________________ #IconosquareInterview #smm #fun #socialmedia #iwakeupfor #coffee #nescafearabia #marketing @nescafearabia 2/3 ________________________________________ Key Statistics Engagement Rate: 1,89% Posts on Hashtag: 331 Average Number of Likes: 336 Average Posts per Week: 3 ________________________________________Q: How has UGC (User-Generated Content) helped you develop your account? A: We are very aware of the power of UGC, and love it when our fans spontaneously generate content which we can use. Instagram fosters this power and makes it easier to find UGC. It brings people together and makes effective two-way communication easier. Giving our wonderful fans the spotlight is in a sense rewarding their loyalty and appreciating their wit and voice, which in turn encourages them to keep posting and engaging with us. Sharing community curated content creates a special bond that transforms the average consumer into a lifetime advocate. Needless to say, brand advocates are 50% more influential than the average consumer. ________________________________________Q: On your last 100 media posted, you have 27 videos. What do the videos consist of? How have they helped you? A: Our Instagram videos promote various brand campaigns and activations. The latest batches of videos promote the following: • #IWAKEUPFOR: Our most recent campaign for NESCAFE Red Mug. This campaign entices people to answer one simple question that could improve their lives. Find out more here: http://bit.ly/1vB438Y • #My_Inspiration: NESCAFE My Cup aspires to be the change leader. These set of snippets inspire our target audience by highlighting everyday inspiration stories 15 second Instagram videos allow us to send the message across to our fans, entice them to share (through a clear call-to-action) and drive them to watch more/find out more on our YouTube channel and Facebook page. ________________________________________Q: What motivated your choice to join Iconosquare? A: Iconosquare is a great tool that allows us to manage our Instagram community with ease – PS. We love the comment tracker!
my_inspiration - coffee - marketing - socialmedia - nescafearabia - smm - iconosquareinterview - fun - iwakeupfor -
sumo_75 : @saudilady2006
rckreations : Prove it
mustafamian : @shehrbanoi
mariaamartinez_11 : No se OS cansa el pulgar de tanto escribir?
joao_vitor_g_silva : http://www.sitedenoticias.net/hTDZG8X1bq4N3Jg75/2244-site-permite-conversar-com-seu-proprio-futuro.php
betterfitbooty : @betterfitbodies check this page out
prashantsniper - _tenda_babe - maratnp - maryann_3060 -
instagram
iconosquare - Iconosquare
Read the full interview: http://bit.ly/NESCAFE_ARABIA ________________________________________ #IconosquareInterview #smm #fun #socialmedia #coffee #nescafearabia #marketing @nescafearabia 1/3 ________________________________________ Key Statistics Engagement Rate: 1,89% Posts on Hashtag: 331 Average Number of Likes: 336 Average Posts per Week: 3 ________________________________________Q: @nescafearabia posted its first Instagram picture on the 12th of November 2013. Why did you choose to join Instagram? A: As a brand, we strive to be at the forefront of technological changes. We also aim to humanize the brand by taking on new platforms that are popular amongst our consumers. Instagram boasts an array of perks and advantages; it is considered the best media acquisition of the last five years and is the fastest growing of the top 10 mobile apps, making our decision to join in 2013 a great one โ˜บ! ________________________________________Q: How relevant is Instagram for a brand like yours? A: Extremely relevant; NESCAFÉ is already a big part of the lives of our consumers, and has become a daily ritual for them. Our presence on Instagram is an extension of that presence in their lives. We aspire to capture and share moments with them through the lens of NESCAFÉ. We also aim to reach our consumers where they are open to inspiration through a bit of witty fun by creating captivating images and videos that show rather than tell. ________________________________________Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: It’s all in the pictures! We are all very visual beings, which is why pictures grab our attention like nothing else. Instagram allows us to capitalize on that by portraying a consistent brand personality derived from the heart of the brand’s core values. Creating our very own visual content enables us to strengthen our relationships with fans and advocates. The platform also makes it easy for brands to find the most popular accounts in their niche. As a result, it enables us to foster a relationship with daily coffee consumers and connoisseurs.
coffee - iconosquareinterview - nescafearabia - fun - marketing - socialmedia - smm -
natachamannhart : Nice!
amin3dmodel : aweaome
serag_kull : @moha_esam
moha_esam : @serag_kull ูƒูˆู†ุณุจุช ุงุฎูˆ ุดุฑู…ูˆุทู‡ ๐Ÿ˜‚
serag_kull : ุน ุงู„ุฃุฑุฌุญ ู‡ูˆ ูƒูˆู†ุณุจุช ุงุฎูˆ ุดู„ูƒุฉ @moha_esam
moha_esam : @serag_kull ู…ุดุฑูˆุน ุชุฎุฑุฌ ุงุตู„ุง ๐Ÿ˜‚๐Ÿ˜‚๐Ÿ˜‚
serag_kull : ุจุณ ุงู†ุง ุจูุถู„ ูŠูƒูˆู† ูƒุงูƒุงูˆ ุนุฑุฃูŠ ุนู„ูŠูˆุฉ .. ุงุฒูƒุง ู…ู† ุงู„ู†ุณ ูƒุงููŠู‡ @moha_esam
moha_esam : @serag_kull ูƒู„ูˆ ุฎุฑุง
prashantsniper - petya76.kp - maryann_3060 - elenitsa_nitsa -
instagram
iconosquare - Iconosquare
Instagram Weekly Digest Video #45 _______________________________________ Our Index (index.iconosquare.com) is a fantastic tool that allows brands to measure their performance on Instagram and benchmark against the competition. This Weekly Instagram Video Digest features 4 key statistics about Instagram activity and engagement. Here is what happened last week on Instagram: Important Milestone: @roxy reached 1M followers. Most liked media: @natgeo with 656K likes. Most gained followers: +775K followers for @natgeo @jumiafashion posted 176 media. ________________________________________ #Iconosquareweeklydigest #smm #socialmedia #instagramtips #fashion #marketing #instatips #instastats #sports #cool #fun ________________________________________ Hello gang! We have heard you, a lot of your suggestions have been approved! We are in the process of created some cool new info-videos! Thank you all for you suggestions :) You can always make a suggestion by commenting this post ๐Ÿ‘‡ What other brand stats would you like to see?
iconosquareweeklydigest - fashion - marketing - 45 - socialmedia - instagramtips - instastats - smm - instatips - fun - sports - cool -
influence_sm : We'd love to be featured on this! โค๏ธ๐Ÿ‘๐Ÿ˜Š
itbonifacio : We need from Instagram a tool to translate some of the posts written German, Mandarin, Arabic, French and Spanish @ instagram
cheerup_portugal : ๐Ÿ‘Œ๐ŸผโœŒ๐Ÿผ๏ธ๐Ÿ‡ต๐Ÿ‡น
djmailerdaemon : Hi icona square please help me get up there :)
sustainablecoastlineshawaii : We reached 10.5k! Boom Kanani!
citybestviews : Very interesting statistics๐Ÿ‘๐Ÿ‘
lovelymessy : @kakkia Instagram weekly digest
nzscarves : Very interesting statistics ๐Ÿ‘
semra_ehmedova_ - anchormysoul12 - deepakkumar65941 - qveen2016 -
instagram
iconosquare - Iconosquare
Instagram Weekly Digest Video #44 _______________________________________ Our Index (index.iconosquare.com) is a fantastic tool that allows brands to measure their performance on Instagram and benchmark against the competition. This Weekly Instagram Video Digest features 4 key statistics about Instagram activity and engagement. Here is what happened last week on Instagram: Important Milestone: @gameofthrones reached 1M followers. Most liked media: @natgeo with 645K likes. Most gained followers: @natgeo with 775K followers @jumiafashion posted 167 media. ________________________________________ #Iconosquareweeklydigest #smm #socialmedia #instagramtips #fashion #marketing #instatips #instastats #sports #cool #fun ________________________________________ Hey quick question, what other brand stats would you like to see? (We are keeping all your suggestions- do not hesitate to give your feedback!)
iconosquareweeklydigest - fashion - marketing - 44 - socialmedia - instagramtips - instastats - smm - instatips - fun - sports - cool -
thibautalucila : ๐Ÿ’ฏ๐Ÿ’ฏ๐Ÿ’ฏ Very nice ๐Ÿ‘๐Ÿ‘๐Ÿ‘
zonacepe : @iconsquare, what's the name of the song?
iconosquare : @thibautalucila Thank you! Hope you enjoyed it ๎– @zonacepe The name of the song is: Professor Kliq - Pangea
coachyudhiarya : Great presentation, in deed. ๎Ÿ
zonacepe : I wait for every Monday to read you (dreaming that someday it would be my account โ˜บ ) and hear you with this song. Thank you it is in deed an electronic treasure, a nice discovering. Greetings
sonmbar.ru - slobocommando - dopeoncotton - working_wicking -
instagram
Iconosquare feedback