iconosquare

Formerly Statigram

8 million members! All you need to promote, manage and analyze your IG account. Engage your followers with photo contest Available now on HootSuite
http://www.iconosquare.com
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iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @techcrunch 2/2 ________________________________________ Key Statistics Engagement Rate: 0,83% Posts on Hashtag: 4K ANL (Average Number of Likes): 236 Average Posts per Week: 2 ________________________________________ Q: How has Instagram helped you more than other social networks, to connect with your audience? A: The audience is different than other platforms. Users aren’t always looking for news when they come to Instagram. They might be looking for a story, and we can use images with tell that story in a non-news format. We’ve also had a ton of success with the platform for live events. At Disrupt we posted a bunch of behind-the-scenes pictures, and the audience seemed to love it. ________________________________________Q: How do you measure your brand influence on Instagram? What are your main KPIs? How do you track them? A: There isn’t much to work with on Instagram, so we think of it as more of a branding play. In that sense, you have to look at engagement on brand posts or hashtag use. I’m not happy with using engagement for a metric to measure brand influence, but Instagram doesn’t currently offer us any insight into viewability or reach. Viewability of the post would be ideal. Hashtag use tends to be more campaign focused, especially around events. We also look at traffic from Instagram, but the lack of links (besides the profile link) makes it difficult for the platform to drive as much traffic as other social media platforms. We see some returns here, but it’s not really how the platform was meant to operate. ________________________________________Q: You have joined Iconosquare recently. What do you like the most about it? A: The ability to navigate and search through Instagram on desktop is its best feature. The native Instagram desktop client doesn’t allow searching. ________________________________________ Read the full interview on our blog: http://bit.ly/techcrunch-ITW
iconosquarebrandsinterview - smm - socialmedia -
a7medino : @_sf_
_sf_ : @a7medino so cool! I like it 😍
juanaromero22 : Pero q tal la Tia super Cosinando
dirikdirik79 : .
spytsi - fikri_photoshoot - raspberrycherry - dafania16 -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @techcrunch 1/2 ________________________________________ Key Statistics Engagement Rate: 0,83% Posts on Hashtag: 4K ANL (Average Number of Likes): 236 Average Posts per Week: 2 ________________________________________ Q: How relevant is Instagram for a news technology website like yours? A: Very relevant. People want more than just a source of news. They want a community, and through Instagram we can show behind the scenes of how a story was put together, event pictures, what’s happening in our office, and much more. ________________________________________Q: Videos are not used as often as pictures are, but they have an important impact on consumers. On your last 155 media posted, only 4 were videos. Why so? Do you plan on posting more? A: It takes more time to put together and cut a video, so images are naturally easier to use. We plan on using Instagram videos more in the near future, but we seem to get more value from posting videos to Facebook, YouTube, or on TechCrunch.com. ________________________________________Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: We often search for photos on the platform that have our event hashtag. Sometimes you can start a conversation or simply like the photo. That seems to work well. We also integrate Instagram into our contests and other social media platforms. Something as simple as a follow button on a contest has a huge impact. ________________________________________ Read the full interview on our blog: http://bit.ly/techcrunch-ITW
iconosquarebrandsinterview - smm - socialmedia -
london : Interesting read. 👍
tclarkrutherford : @iancarlothompson just like in Silicon Valley... Lol
topgold : Clever event engagement strategy there.
sensoramadesign : @balynah
katyacega : @sensoramadesign tks anjas
123ziobilly : Bella!
rickyramdhani : good work 
iconosquare : @london @topgold @rickyramdhani And everybody else, thank you for your positive feedbacks :-) Glad you've enjoyed it! Stay tuned, many more to come!
fernandita_arauz - theresianiamorata - raspberrycherry - hanusiekk -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @leica_camera 2/2 ________________________________________ Key Statistics Engagement Rate: 5,14% PoH (Posts on Hashtag): 324K Average Number of Likes: 2K Average Posts per Week: 9 ________________________________________ Q: How often do you integrate Direct Message in your Instagram strategy? A: At Leica Camera, we pride ourselves in always being receptive of project proposals, collaboration opportunities, and even just when one of our community members wants feedback on a photograph they’re particularly proud of. Direct Messages on Instagram is a great tool for our users to get in touch with us. While we sadly aren’t able to support every project that comes across our desks, we find immense joy in being supportive of both Leica photographers and the photographic community as a whole. ________________________________________Q: You have joined Iconosquare on the 1st of January 2013. What are the features you like most? A: Iconosquare has been a fantastic tool since we joined Instagram. The ability to see all our media, our followers’ media, as well as the ability to search for all the relevant hashtags that we want to track has been extremely helpful. Also it would be terrible not to mention how useful all the statistics have been! ________________________________________Q: What are the most inspiring brands on Instagram? @WarbyParker has always been extremely inspiring in their endless creativity on their Instagram account. We also love @The_Macallan‘s usage of video on the platform, especially in connection with their campaign #DiscoverRare. @Hypebeast is always worthy of a mention because of the astounding audience they’ve created by always being on top of the latest and most inspiring fashion, technology, and art. ________________________________________ Read the full interview on our blog: http://bit.ly/leica-ITW
iconosquarebrandsinterview - discoverrare - smm - socialmedia -
mpp2307 : 📷📷📷🎇✨
bochebo : @carolmendes.costa
ruthestela : Mira @kloly09
ss_shahab_ss : Hi
ss_shahab_ss : Flw pls
cindrarella : Swoon.
edfreakz : @joeykexin
rickyramdhani : good work 
ciindysa - erea_nm - celitxu - vinipasha -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @leica_camera 1/2 ________________________________________ Key Statistics Engagement Rate: 5,14% PoH (Posts on Hashtag): 324K Average Number of Likes: 2K Average Posts per Week: 9 ________________________________________ Q: @leica_camera posted its first Instagram picture on the 9th of July 2013. What were your motivations back then? Why did you choose to join Instagram? A: Instagram chose us! We’ve always adapted our online presence based on the pulse where photographers spend time online, so we can stay a relevant participant in the photographic community and conversations.When we first acquired the @Leica_Camera handle, we didn’t have a full strategy planned. We knew we wanted to utilize the platform and wanted at least one image up as a placeholder. ________________________________________ Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Leica Camera has always been prominent on Facebook, Twitter, Google+, and Pinterest; however, just in the few months that we’ve been using the Instagram platform regularly, we’ve seen high engagement rates. It’s nice to meet and join the conversation with the photographers that are already participating in the Instagram community. We’ve also been pleasantly surprised at the large number of Leica film photographers that share images across the platform! ________________________________________Q: How do you measure your brand influence on Instagram? A: Tracking brand influence on Instagram presents an interesting challenge compared to our other social media channels. Currently, we’re primarily measuring follower loss/growth, engagement, and usage of Leica-specific hashtags. ________________________________________ Read the full interview on our blog: http://bit.ly/leica-ITW
iconosquarebrandsinterview - smm - socialmedia -
corinnamarika : My father worked for Leica in Germany during the start of his career in optics...he has blessed me with some pretty awesome Leica cameras from the 50's & 60's. Very cool interview :)
eienspeed : In Indonesia we call it Tong Setan which means Devil Barrel, and it also called as Motor Edan which means Crazy Motorbike. Usually this kind of show available on certain public holiday. @pl4vy_love @scorpy_lie @deviyana05 @mikael_tjipto @narnia2506 @layweiyi
scorpy_lie : Public festival like mauludan on 1 muharam lol... @eienspeed. @pl4vy_love @layweiyi @deviyana05 @mikael_tjipto @narnia2506
iconosquare : @scorpy_lie @eienspeed hi! Thank you for the explanation regarding this picture :)
eienspeed : @iconosquare you're most welcome! For additional info. This attraction is very famous in our country. It is a people entertainment which very affordable for any class of citizen in Indonesia (usually it has more enthusiasm in low segment people). For watching it, a person only have to pay from $0,5 - $1. They usually have 2 types of attraction, using motorbike and also using a bike. Sometimes they also can do it simultaneously. The bike spinning around clock wise at below until middle level of the cylinder barrel, mean while the motorbike take middle until top part. With @pl4vy_love @scorpy_lie @deviyana05 @mikael_tjipto @narnia2506 @layweiyi
ellabager34 : cool
aabod.h : good
7no_s_z :      
frandeharo - fernandita_arauz - celitxu - andrew.d26 -
instagram
iconosquare - Formerly Statigram
Instagram Weekly Digest Video #03 _______________________________________ Our Index (index.iconosquare.com) is a fantastic tool that allows brands to measure their performance on Instagram and benchmark against the competition. Our 3rd Weekly Instagram Video Digest features 4 key statistics about Instagram activity and engagement. ________________________________________ Here is what happened last week on Instagram: Largest number of media posted: 168 media posted for @nba Important Milestone: @burberry reached 2M followers Most Liked Picture: @theellenshow reached 375K likes Most Engaging Brand: 15,62% Engagement Rate for @sharkweek ________________________________________ #Iconosquareweeklydigest #smm #socialmedia #instagramtips
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david_sherman : @jim_ice check this out.
saeed9402 : Wow❤️ love it!! @iconosquare
theerlinsanchez : Awesome
danijelasusnjara66 : :) @iconosquare
jim_ice : Thanks @david_sherman
bellaloujewelrydesigns : Interesting @iconosquare
neo285 : I am like number 1000 yeaha
wedrownymotyl : Dreams :)
isa_chis - hakubanishikix - captainafrica01 - banaanaa786.free.palestine -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @acmilan 2/2 ________________________________________ Key Statistics ER (Engagement Rate): 6,47% Posts on Hashtag: 423K Average Number of Likes: 38K Average Posts per Week: 8 ________________________________________ Q: How relevant is Instagram for a Football team like @acmilan? What benefits has Instagram brought you? A: Generally speaking, social media are really important to engage our fans, to speak with medias and to bring value to our sponsorships; in particular, Instagram is a great tool for our mobile activities. ________________________________________ Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: We usually share and promote our Instagram account on all our social platforms. ________________________________________ Q: How do you measure your brand influence on Instagram? A: We constantly keep an eye on the engagement data (like and comments) to understand what our followers like. ________________________________________Q: What are the most inspiring brands on Instagram? A: I think the most inspiring brands on Instagram are @RedBull, @Instagrafite, @MLB and @NBA. ________________________________________Q: Work aside, what are your 3 accounts you recommend following? A: I would recommend: @DesignMilk, @ACMilan and @Wired. ________________________________________ Read the full interview on our blog: http://bit.ly/acmilan-ITW
iconosquarebrandsinterview - smm - socialmedia -
karammario : @antoniohk84
hmdqahtani : @mgahtani @fhdalshreef @zalmontashri أجل تيفو ها .. اي اوكي
third_child : Forza Milan!
crabchef : Seems interesting
tlaisego88 : my Favourite player Sulley Muntari
snakaphoto : When I try to comment on someone's picture using Iconosquare, it automatically goes to website of "Pink Floyd T-shirt" or something, what's wrong with you????? 
yumabuchanan : Impressive!
artaajevents - first_obama_ - vik_15 - aljanahi_ -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @acmilan 1/2 ________________________________________ Key Statistics Engagement Rate: 6,47% POH (Posts on Hashtag): 423K Average Number of Likes: 38K Average Posts per Week: 8 ________________________________________ Q: @acmilan posted its first Instagram picture on the 20th of September 2013. What were your motivations back then ? Why did you choose to join Instagram? A: We firmly believe Instagram is one of the best way to be in touch with our fans. Instagram bring value to our visual contents and it is a great tool to keep our brand image at an high level ________________________________________ Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: On Instagram we can show a more “Inside AC Milan” and glamorous look of AC Milan and I think we can reach a whole different audience compared to other social networks. ________________________________________ Q: Visuals are important for a sports team like yours, but videos have an important impact on consumers. On your last 100 media posted, only 4 were videos. Why so? Do you plan on posting more? A: We found out videos get less engagement than pictures on Instagram, certainly because you mainly use Instagram on mobile devices. ________________________________________Q: How often do you integrate Direct Message in your Instagram strategy? A: We don’t really use DMs on Instagram, because we don’t want to disturb our followers. They are on Instagram to enjoy our behind the scenes contents. But we certainly will consider using Dms in our future strategy. ________________________________________ Read the full interview on our blog: http://bit.ly/acmilan-ITW
iconosquarebrandsinterview - smm - socialmedia -
facebookoffers : Very cool!
xavibear : Best club of all time
rxzihxn_ : best
kazakzt : One love
deemaa187 : @murchenok
rizalmallawa : forza milan
shosho_maroc : 
kakao35112 : nyanyato
3zozdashti2002 - chebicho - gentry827 - shaeel11 -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @quiksilver 2/2 ________________________________________ Key Statistics Engagement Rate: 4,21% Posts on Hashtag: 223K Average Number of Likes: 22K Average Posts per Week (APW): 10 ________________________________________ Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Given how creative and considered our Instagram followers are we generally think Instagram first and then whether it’s appropriate for another social network. ________________________________________ Q: Visuals are important for a lifestyle brand like yours, and videos have an important impact on consumers. On your last 80 last media posted, 6 of them were videos. Have they helped more than pictures? Do you plan on posting more? A: Ideally we’d like 1 in 5 videos but the medium isn’t the message for us. It’s the quality of the visual that is more important than whether it’s static or motion. We’ve found great videos that tell a story that can’t be told in a still photo very helpful. Also, we get a better response on clips without titles or heavy postproduction, basically content that look like they could be shot on an iPhone. ________________________________________ Q: You have joined Iconosquare on the 29th of November 2011. What are the features you like most? A: Listing all images by the most liked and most commented of all time are amongst our favorite features. It helps us remember what worked best. ________________________________________Q: How often do you integrate Direct Message in your Instagram strategy? A: Direct messaging is a handy way to communicate and share visuals with our team riders and competition winners, apart from that it’s more something we use personally than brand wise. ________________________________________ Read the full interview on our blog: http://bit.ly/quiksilver-ITW
iconosquarebrandsinterview - smm - socialmedia -
thatwhitenicce : @sirtruss @americanjeff @chanceencounters
mckillop_photography : Awesome pic !
quiksilver : thanks for featuring us
__tomponzimiriam__ : Super!!!
josefhermits : @hamizan_ysf
samyabr : wow *-*
alexandra4es : Круто
ljackson7796 : Cool
lnaldjieva - simonbguzmanm - copenhagenspotter - gentry827 -
instagram
iconosquare - Formerly Statigram
#IconosquareBrandsInterview #smm #socialmedia @quiksilver 1/2 ________________________________________ Key Statistics Engagement Rate: 4,21% Posts on Hashtag: 223K Average Number of Likes: 22K Average Posts per Week (APW): 10 ________________________________________ Q: @quiksilver posted its first Instagram picture on the 30th of August 2011. What were your motivations back then ? Why did you choose to join Instagram ? A: Amongst the boardriding community Instagram was and still is the most influential network. It’s the only social network all of our team riders are on. It’s easy of use and focus on high quality imagery is what makes Instagram what it is. We try to inspire a broad audience, from those inspired by to those who participate in surf, skate or snow lifestyles. ________________________________________ Q: How relevant is Instagram for a surfwear manufacturer like @quiksilver? What benefits has Instagram brought you? A: Whether we are launching a new product, telling a story about a free surf adventure or a surf contest, Instagram has allowed us to engage directly with every one of our followers. ________________________________________ Q: How do you measure your brand influence on Instagram? What are your main KPIs? How do you track them? A: We look at hashtag use, regrams, marketed product sell through, athlete social growth, comments and likes. ________________________________________Q: What are the most inspiring brands on Instagram? A: @natgeo takes us on amazing visual adventures and @instagram themselves are super informative with their captions. Within our community the equivalent would be @bryanwfox and @markrichardssurfboards ________________________________________ Read the full interview on our blog: http://bit.ly/quiksilver-ITW
iconosquarebrandsinterview - smm - socialmedia -
bevhillsporsche : 👍😎
ss_shahab_ss : Follow me pls
gold_555_mr : \\|// #ICONoSQUARE \\|// -_~.
gold_555_mr : \\|// -_~. #eye•LIKE•yoR•#PRODUCT
gold_555_mr : \|/ a•#LOT \|/
mariajose_cano : Sigueme y te sigo ;) si quieres más seguidores
alexprats : @gomezburns ponganme a billabong aqui
you_syra : #взаимныйфоллофинг#взаимнаяподписка#взаимно#взаимныелайки#фолловинг#подпишисьнаменя#безобмана
simonbguzmanm - _laila_gomes_ - gentry827 - ismael_maharek2014 -
instagram
iconosquare - Formerly Statigram
Instagram Weekly Digest Video #02 _______________________________________ Our Index (index.iconosquare.com) is a fantastic tool that allows brands to measure their performance on Instagram and benchmark against the competition. This Weekly Instagram Video Digest features 4 key statistics about Instagram activity and engagement. ________________________________________ Here is what happened last week on Instagram: Largest number of media posted: 259 media posted for @mlb Important Milestone: @gopro reached 3M followers Most Growing Brand: @natgeo gained 211K new followers Most Engaging Brand: 16,77% Engagement Rate for @valenciacf ________________________________________ #Iconosquareweeklydigest #smm #socialmedia #instagramtips
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theseanman66 : Isn't media already plural?
iconosquare : @freyna ;-) @theseanman66 Yes, indeed it is. Thank you for pointing out this mistake, be sure to watch next week's video, without any mistake :)
alexjcksn : @iconosquare what tune was that???
iconosquare : Hi @alexjcksn the music is "Professor Kliq - Pangea" Enjoy
freyna : You are welcome! And amunt @valenciacf
choonphu : The last foto is BAGAN from MYANMAR!!! It's so beautiful~~
helder_liboi : 👍👍
insta_tteeu : Segue..?!
megapixelsmedia - klauscolt - officialsciencesix - ishacwek -
instagram
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